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Panerai LUMINOR 1950 3 DAYS CHRONO FLYBACK
TOP
Panerai LUMINOR 1950 3 DAYS CHRONO FLYBACK
15,900 
Seller
RIVIERAWATCH
55
FR
Panerai Luminor Marina 1950 3 Days Automatic Ref. PAM00392 PAM392
TOP
Panerai Luminor Marina 1950 3 Days Automatic Ref. PAM00392 PAM392
5,900 
Seller
Uhren2000 GmbH
219
DE
Panerai Luminor Submersible 1950 Carbotech 3 Days Automatic -...
TOP
Panerai Luminor Submersible 1950 Carbotech 3 Days Automatic -...
13,850 
Seller
CONCEPT LUXURY
64
IT
Panerai Luminor 1950 10 Days GMT PAM270
TOP
Panerai Luminor 1950 10 Days GMT PAM270
8,950 
Seller
Filipucci Juweliers
301
NL
Panerai Radiomir Black Seal ceramica TORPEDO  Serie limitata...
TOP
Panerai Radiomir Black Seal ceramica TORPEDO Serie limitata...
7,500 
Seller
CRIVATI GIOIELLI SRL
25
IT
Panerai Clocks & Instrument Table Clock 8 Days -PAM 641 NEW
TOP
Panerai Clocks & Instrument Table Clock 8 Days -PAM 641 NEW
2,500 
Seller
Paradiso Luxury Srl
11
IT
Panerai Luminor Submersible
TOP
Panerai Luminor Submersible
3,750 
Seller
Rocal Relojeria
 
ES
Panerai Luminor 1950, NEW, UNWORN, Ref. PAM 00213 , PAM 213 ,
TOP
Panerai Luminor 1950, NEW, UNWORN, Ref. PAM 00213 , PAM 213 ,
8,500 
Free shipping
Seller
Gioielleria De Meo
 
IT
Panerai Luminor Submersible 1950  Bronzo
Panerai Luminor Submersible 1950 Bronzo
26,900 
Seller
Luxury Watch Helsinki
 
FI
Panerai Special Editions 587
Panerai Special Editions 587
8,490 
Seller
Kellokonttori
9
FI
Panerai Special Editions
Panerai Special Editions
6,900 
Seller
Private seller
 
FI
Panerai Luminor Submersible
Panerai Luminor Submersible
4,550 
Seller
Antwerp Watch Company
 
BE
Panerai Luminor 1950 Left-Handed 8 Days Titanio 47mm
Panerai Luminor 1950 Left-Handed 8 Days Titanio 47mm
10,434 
Free shipping
Seller
East Coast Jewelry
7
US
Panerai LUMINOR DAYLIGHT CHRONO 44MM
Panerai LUMINOR DAYLIGHT CHRONO 44MM
5,209 
Seller
PLAY BOUTIQUE LTDA
BR
Panerai Clocks & Instrument Table Clock 8 Days -PAM 651 NEW
TOP
Panerai Clocks & Instrument Table Clock 8 Days -PAM 651 NEW
2,500 
Seller
Paradiso Luxury Srl
11
IT
Panerai Radiomir Chronograph
TOP
Panerai Radiomir Chronograph
4,500 
Seller
CHRONOWIDE.COM
33
BE
Panerai Luminor Marina 1950 3 days white dial 42mm pam523 NEW
TOP
Panerai Luminor Marina 1950 3 days white dial 42mm pam523 NEW
5,750 
Seller
Timepiece Bank
224
BE
Panerai PAM 504 RADIOMIR COMPOSITE 3 DAYS 47MM FULL SET
TOP
Panerai PAM 504 RADIOMIR COMPOSITE 3 DAYS 47MM FULL SET
5,850 
Seller
TIME IN MOTION
 
FR
Panerai Radiomir 1940 3 Days
TOP
Panerai Radiomir 1940 3 Days
5,235 
Seller
Chase Hattan
9
UK
Panerai Luminor Base 8 Days
TOP
Panerai Luminor Base 8 Days
4,090 
Seller
Deepsea
94
HU
Panerai Luminor Base 8 Days with SANDWICH DIAL and extra strap
Panerai Luminor Base 8 Days with SANDWICH DIAL and extra strap
4,550 
Seller
Antwerp Watch Company
 
BE
Panerai Luminor Marina Automatic -Full Set + Service 02/2016-
TOP
Panerai Luminor Marina Automatic -Full Set + Service 02/2016-
4,900 
Free shipping
Seller
KronologY
21
FR
Panerai FERRARI GRANTURISMO CHRONO 45MM 2009
Panerai FERRARI GRANTURISMO CHRONO 45MM 2009
4,446 
Seller
PLAY BOUTIQUE LTDA
BR
Panerai Clocks & Instrument Table Clock 8 Days -PAM 581 NEW
TOP
Panerai Clocks & Instrument Table Clock 8 Days -PAM 581 NEW
2,500 
Seller
Paradiso Luxury Srl
11
IT
Panerai Radiomir PAM 183 – 2008 – Full Set
TOP
Panerai Radiomir PAM 183 – 2008 – Full Set
3,926 
Seller
Oakleigh Watches
15
UK
Panerai Luminor 1950 Special Edition Rattrapante blue pam00427...
TOP
Panerai Luminor 1950 Special Edition Rattrapante blue pam00427...
18,500 
Seller
Timepiece Bank
224
BE
Panerai 199 / 00199 Regatta Submursible Special Edition Full Set
TOP
Panerai 199 / 00199 Regatta Submursible Special Edition Full Set
5,406 
Seller
M&J Watches Ltd
13
UK
Panerai Radiomir Chronograph Steel Black Automatic 45mm  Watch
TOP
Panerai Radiomir Chronograph Steel Black Automatic 45mm Watch
4,551 
Free shipping
Seller
WT Time Pieces
24
UK
Panerai Luminor Submersible 2500 Special Edition Pam364
TOP
Panerai Luminor Submersible 2500 Special Edition Pam364
7,190 
Seller
Deepsea
94
HU
Panerai Radiomir Black Seal 3 Days Automatic + extra straps
Panerai Radiomir Black Seal 3 Days Automatic + extra straps
4,690 
Seller
Antwerp Watch Company
 
BE
Panerai Ferrari Gran Turismo
TOP
Panerai Ferrari Gran Turismo
3,068 
Seller
Wrzeciono Czasu
352
PL
Panerai - Royal Navy Drivers Clearance - 2016 - Limited Edition
Auction
Panerai - Royal Navy Drivers Clearance - 2016 - Limited Edition
22,000 
Estimated price
Seller
Catawiki BV
 
Panerai Luminor Marina 1950 3 Days Automatic
Panerai Luminor Marina 1950 3 Days Automatic
5,200 
Seller
Time Aspect
 
DE
Panerai Luminor Marina Automatic Gent's Stainless Steel 44mm
Panerai Luminor Marina Automatic Gent's Stainless Steel 44mm
4,268 
Seller
Diamond Box, Inc. DBA Solitaire Bridal & Estate Jewellers
 
US
Panerai Luminor Base Logo PAM00000 - PAM 00000 - 000
Panerai Luminor Base Logo PAM00000 - PAM 00000 - 000
3,250 
Seller
Your New Chrono
 
NL
Panerai Luminor Pam 10
Panerai Luminor Pam 10
4,600 
Seller
COSMO 1963 GRAPH
 
IT
Panerai Special Editions PAM 390 limited Boutique
Panerai Special Editions PAM 390 limited Boutique
5,950 
Free shipping
Seller
Vintage Watches and Cars di Andrea Foffi by Oredelmondo sas
 
IT
Panerai Radiomir 1940 3 Days Pam514
TOP
Panerai Radiomir 1940 3 Days Pam514
4,900 
Seller
Deepsea
94
HU
Panerai Pre Vendome Mare Nostrum 5218-301/A
Panerai Pre Vendome Mare Nostrum 5218-301/A
10,900 
Free shipping
Seller
Watches.de - Mercurius Trading Ltd.
77
CH
Panerai Luminor 18k Yellow Gold Gents PAM00140 - W4176
Panerai Luminor 18k Yellow Gold Gents PAM00140 - W4176
13,652 
Seller
Xupes.com
58
UK
Panerai -  Radomir Platinum 8 days -mens watch- PAM 198 - Men...
Auction
Panerai - Radomir Platinum 8 days -mens watch- PAM 198 - Men...
29,000 
Estimated price
Seller
Catawiki BV
 
Panerai Special Editions
Panerai Special Editions
5,980 
Seller
Time Aspect
 
DE
Panerai Radiomir 1940 3 Days Oro Rosso Ref. PAM00575
Panerai Radiomir 1940 3 Days Oro Rosso Ref. PAM00575
14,360 
Seller
Uhren2000 GmbH
219
DE
Panerai Luminor GMT PAM00317 with papers.
Panerai Luminor GMT PAM00317 with papers.
12,950 
Seller
Le Collection´heure
49
BE
Panerai LUMINOR 1950 CHRONO MONOPULSANTE 8 DAYS GMT CERAMICA...
Panerai LUMINOR 1950 CHRONO MONOPULSANTE 8 DAYS GMT CERAMICA...
15,500 
Free shipping
Seller
RIVIERAWATCH
55
FR
Panerai LUMINOR DUE 3 DAYS AUTOMATIC ORO ROSSO - 45 MM Ref....
Panerai LUMINOR DUE 3 DAYS AUTOMATIC ORO ROSSO - 45 MM Ref....
18,360 
Seller
WINGOO WATCHES
253
IT
Panerai Luminor 1950 Rattrapante 8 Days Titanio - 47mm - Pam00530
Panerai Luminor 1950 Rattrapante 8 Days Titanio - 47mm - Pam00530
15,650 
Seller
CONCEPT LUXURY
64
IT
Panerai Radiomir 1940 3 Days Automatic
Panerai Radiomir 1940 3 Days Automatic
15,400 
Seller
Fabel GmbH
145
DE
Panerai Luminor 1950 GMT PAM438 3 Days 'Tutto Nero'
Panerai Luminor 1950 GMT PAM438 3 Days 'Tutto Nero'
10,780 
Seller
luxurywatches
21
SE
Panerai - Wall Clock Luminor - PAM00642 - Unisex - 2011-present
Auction
Panerai - Wall Clock Luminor - PAM00642 - Unisex - 2011-present
2,600 
Estimated price
Seller
Catawiki BV
 
Panerai Luminor Chrono
Panerai Luminor Chrono
5,020 
Seller
Time Aspect
 
DE
Panerai Luminor 1950 3 Days GMT Automatic Ceramica PAM00438
Panerai Luminor 1950 3 Days GMT Automatic Ceramica PAM00438
12,730 
Seller
Uhren2000 GmbH
219
DE
Panerai NOS Marina Militare Pre Vendome PVD - 5218-202/A
Panerai NOS Marina Militare Pre Vendome PVD - 5218-202/A
57,000 
Free shipping
Seller
Watches.de - Mercurius Trading Ltd.
77
CH
Panerai Luminor Submersible 2500M Pam 285 / 47mm 2016 servic
Panerai Luminor Submersible 2500M Pam 285 / 47mm 2016 servic
12,499 
Free shipping
Seller
exclusive-chrono.com
115
NL
Panerai Radiomir Composite Marina Militare B&P PAM00339
Panerai Radiomir Composite Marina Militare B&P PAM00339
11,666 
Free shipping
Seller
Watches & Jewellery of Bond Street Ltd
82
UK
Panerai Luminor Marina 1950 Carbotech 3 days 44mm NEW
Panerai Luminor Marina 1950 Carbotech 3 days 44mm NEW
10,350 
Seller
Timepiece Bank
224
BE
Panerai LUMINOR 1950 CHRONO MONOPULSANTE 8 DAYS PAM00311...
Panerai LUMINOR 1950 CHRONO MONOPULSANTE 8 DAYS PAM00311...
14,389 
Seller
Plus Watch - Luxury Watches
2177
IT
Panerai LUMINOR SUBMERSIBLE 1950 3 DAYS CHRONO FLYBACK Ref....
Panerai LUMINOR SUBMERSIBLE 1950 3 DAYS CHRONO FLYBACK Ref....
10,900 
Free shipping
Seller
WINGOO WATCHES
253
IT
Panerai Men's PAM00384 Radiomir 8 Days Watch
Panerai Men's PAM00384 Radiomir 8 Days Watch
11,088 
Seller
Swiss Elevate GmbH - HarveyStore.com
586
CH
Panerai Ferrari
Panerai Ferrari
3,490 
Seller
Time Aspect
 
DE
Panerai Luminor Marina 8 Days Oro Rosso PAM511
Panerai Luminor Marina 8 Days Oro Rosso PAM511
12,900 
Seller
Uhren2000 GmbH
219
DE
Panerai PAM00578  LO SCIENZIATO-LUMINOR1950 TOURBILLON GMT...
Panerai PAM00578 LO SCIENZIATO-LUMINOR1950 TOURBILLON GMT...
91,519 
Seller
K&S Watch & Jewellery
12
HK

Panerai: The Cult Brand from Italy

Panerai watches combine Italian design with Swiss watchmaking art. The timepieces' distinctive look is famous worldwide. Models with a tourbillon and minute repeater are the highlights of these haute horlogerie watches.

Highlights

  • Most popular luxury watches: Panerai Luminor and Radiomir
  • Originally developed for elite Italian combat divers
  • Distinctive cushion-shaped cases
  • Distinctive crown-protecting bridge on the Luminor
  • Innovative technology and the finest in-house calibers
  • Power reserve lasting up to 10 days (240 hours)

Panerai: A Harmonious Combination of Haute Horlogerie and Design

Those who wear a Panerai on their wrist, calls attention to themselves with the watch's unique design. These impressive, large watches are descendants of models from the 1930s and 1950s. During this time, Panerai supplied the Italian Marines with their diving instruments. The crown protection on Luminor models is particularly striking. When closed, the frame around the crown presses down against it, securing it against the case and making it water resistant.
Actor Sylvester Stallone purchased a Slytech, a special Luminor series, for shooting the film Daylight. Arnold Schwarzenegger, action hero and the Terminator, is also a fan of this Italian brand. He wore a Luminor Marina in the film Eraser.
The Radiomir comes without any crown protection. The watch was Panerai's first and it has been part of their product palette since 1936. Officine Panerai – the company's full name – originally developed the watch for the Italian military. The 47-mm case brings the Rolex Oyster to mind, as the Panerai was based on this watch.
Today, Panerai divides their watches into five collections:
The 1940 and 1950 series pay homage to each respective decade and consist of retro watches with specific design characteristics. Panerai also offers chronographs, GMT watches, manual watches, and automatic watches, as well as complicated models with a tourbillon. One watchmaking highlight is the Radiomir 1940 Minute Repeater Carillon Tourbillon GMT Oro Rosso with a GMT function, tourbillon, and minute repeater.

Which movements does Panerai use?

Since 2005, Panerai has belonged to a select group of Swiss watch manufacturers that produce their own calibers. They had previously used calibers from other companies for their watches. Most were from the manufacturer ETA, part of the Swatch Group. The caliber Valjoux 7750 (without a chronograph function) and the manual caliber Unitas 6497 were frequently used. Today, Panerai produces a multitude of their own movements. Their repertoire includes simple manual calibers, chronograph calibers, and complicated movements with tourbillons and minute repeaters. Panerai's specialties are movements with long-lasting power reserves ; some lasting up to 10 days. Their first in-house caliber was the P.2002, which they presented in 2005. Their production facility has been located in the Swiss town of Neuchâtel since 2002.

How much do Panerai watches cost?

Prices for Panerai watches range from a few thousand to hundreds of thousands of euros. One of the most expensive models is the 18-karat red gold Panerai Radiomir 1940 Minute Repeater Carillon Tourbillon GMT. Thanks to its skeletonized in-house caliber P.2005/MR, you can view the tourbillon from both the front and back sides. The highlight of this model is its minute repeater, which you start with a push-piece at 8 o'clock. Three tiny hammers chime the hours, 10-minute intervals, and the individual minutes. If you want to enjoy this melodious watch, be prepared to spend over 300,000 euros.
You can purchase the Lo Scienziato - Luminor 1950 Tourbillon GMT for around 115,000 euros. This skeletonized watch is available in titanium or ceramic (without a minute repeater). If you're looking for an affordable entry into the world of Panerai watches, then the Luminor Base Logo Acciaio or the Radiomir Black Seal Logo Acciaio are good choices. Both cost around 3,500 euros new.

Panerai Watches Price Overview

Model Features Price (approx.)
Radiomir 1940 Minute Repeater Carillon Tourbillon GMT, Ref. PAM00600 Minute repeater, tourbillon, GMT, 4-day power reserve 300,000 euros
Lo Scienziato - Luminor 1950 Tourbillon GMT, Ref. PAM00578 Tourbillon, GMT, power reserve display, 6-day power reserve 115,000 euros
Luminor Submersible 1950 3 Days Automatic Bronzo, Ref. PAM00382 Bronze case, rotatable bezel, small seconds, date, 3-day power reserve 30,000 euros
Luminor Marina 8 Days Oro Rosso, Ref. PAM00511 Red gold case, small seconds, 8-day power reserve 15,000 euros
Radiomir 3 Days Automatic Oro Rosso, Ref. PAM00573 Red gold case, small seconds, 3-day power reserve 16,000 euros
Luminor Submersible 1950 Carbotech 3 Days Automatic, Ref. PAM00616 Carbon case, small seconds, rotatable bezel, date, 3-day power reserve 15,000 euros
Luminor 1950 Regatta 3 Days Chrono Flyback Automatic Titanio, Ref. PAM00526 Flyback chronograph, regatta countdown, 3-day power reserve 12,000 euros
Radiomir 10 Days GMT Automatic Acciaio, Ref. PAM00323 GMT, date, small seconds, power reserve display, 10-day power reserve 8,500 euros
Luminor 1950 3 Days Acciaio, Ref. PAM00372 Hours, minutes, 3-day power reserve 6,300 euros
Luminor Submersible Automatic, Ref. PAM00024 Automatic, small seconds, date, rotatable bezel 5,500 euros
Luminor Marina 8 Days Acciaio, Ref. PAM00510 Small seconds, 8-day power reserve 4,700 euros
Luminor Marina Logo Acciaio, Ref. PAM01005 Small seconds, 56-hour power reserve 3,800 euros
Radiomir Black Seal Logo Acciaio, Ref. PAM00380 Small seconds, 56-hour power reserve 3,500 euros
Luminor Base Logo Acciaio, Ref. PAM00630 Hours, minutes, 56-hour power reserve 3,500 euros

Panerai Luminor and Its Iconic Crown-Protecting Bridge

The Luminor is, without a doubt, one of the most famous watches in the world. Its distinctive crown-protecting bridge is its main, distinctive feature. Most versions have a case diameter of 44 mm, making these diving watches the perfect fit for a larger wrist.
Standard versions are known as the Luminor Base Logo Acciaio and have only two hands to display the hour and minutes. New, they cost around 3,500 euros. Top Luminor Marina models made of 18-karat red gold with an 8-day power reserve (192 hours) cost around 15,000 euros new. You can purchase a new stainless steel Luminor Marina for much less, around 3,800 euros. If you want a model that runs for longer than a week before needing to be wound again, you should be prepared to spend around 4,700 euros for the 8-day version. The diving watch version is available new for around 5,500 euros.
You can purchase a pre-owned Luminor, such as a Base or Marina, for around 3,200 euros. Gold variants cost around 13,000 euros, while limited editions can cost over 20,000 euros. Panerai Luminors have the advantage that they maintain their value over the years.

Panerai Luminor 1950: Retro Design

Watches from the Panerai Luminor 1950 collection were inspired by vintage watches that Panerai made for the combat divers of the Italian Marines in the mid-20th century. The watch that most closely resembles the original version is reference number PAM00372. It features a 47-mm stainless steel case, crown-protecting bridge, and a so-called sandwich dial. A sandwich dial is made up of two discs set on top of each other. The bottom disc contains luminous material while the upper disc has corresponding cutouts for the numerals and indices. This large timepiece is most suitable for bigger wrists, and its aged, dark brown calf leather strap emphasizes its retro design.
You can purchase new models with reference number PAM00372 for around 6,300 euros, while the prices for pre-owned models start at around 5,300 euros. One of the introductory models in this collection is the 44-mm Luminor Marina 1950 3 Days Automatic Acciaio (PAM00351). You can buy pre-owned models for less than 5,000 euros, while new versions cost about 5,700 euros.
Highlights of this series are intricate flyback or double chronographs. Regatta chronographs, which have a countdown function, are also available. The Luminor 1950 Regatta 3 Days Chrono Flyback Automatic Titanio (PAM00526) was made for yachtsmen and costs around 12,000 euros new. Pre-owned models are rare, seeing as the watch is still a relatively new model.
The Luminor Submersible 1950 3 Days Automatic Bronzo (PAM00382) is especially treasured by collectors. The bronze watch was introduced in 2011 as a limited edition with a run of 1,000 pieces. Within a very short time, the value of the watch had significantly increased. You should be prepared to spend around 30,000 euros on a pre-owned watch in good condition. This also applies to the watch's successor (PAM00507), which was introduced two years later. Panerai released the third version of this bronze watch in 2017, again limiting it to 1,000 pieces. Thus, it's quite likely that the value of this diving watch will increase quickly over the next few months.

The Radiomir: Panerai's First Wristwatch

  • Flyback and double chronographs
  • Models with ceramic or carbotech cases
  • Regatta chronographs with countdown functions
  • Power reserves lasting up to 10 days
Panerai introduced the first Radiomir watches to the market in 1936. The timepieces were originally meant for the Marines. The design of current models is heavily reminiscent of the originals; they both have large cases ranging between 45 and 47 mm.
Above all, the Radiomir California 3 Days Acciaio (PAM00424) is a homage to the 1930s timepieces. The "California" in its name refers to its so-called California dial, which uses Roman numerals as hour markers on the top half and Arabic numerals on the bottom half. It also features a cushion-shaped case, an unprotected cone-shaped crown, and thin wire loop strap attachments. The Radiomir California is available for 4,800 euros pre-owned in very good condition; new, this retro watch costs around 5,400 euros. The 45-mm Radiomir Black Seal is a bit more affordable, costing only 3,500 euros pre-owned and 4,000 euros new.

1940s Style Radiomir 1940

Panerai revised the Radiomir's case in the 1940s. Its predecessor's cushion-shaped case, as well as the thin wire loop strap attachments, were old news. The new version was 47 mm in diameter and had horn-shaped lugs for improved stability. The sandwich dial featured four Arabic numerals at 12, three, six, and nine o'clock. Panerai used stick indices for the remainder of the hour markers.
The current models in the Radiomir 1940 collection are reminiscent of diving watches from the 1940s. The case diameter ranges from 42 to 47 mm. The smallest versions are suitable as women's watches, especially those made of 18-karat red gold. One such model is the Radiomir 1940 Oro Rosso (PAM00513), which costs about 12,000 euros new. The 45-mm gold version (PAM00573), as well as the 47-mm gold version (PAM00515), are more suitable for men. Both cost around 16,000 euros.
One highlight of this collection is the Radiomir 1940 10 Days GMT Automatic Oro Rosso, which features a GMT function, automatic movement, power reserve, date display, and 24-hour display. Like its name suggests, the watch has enough energy to last 10 days after it's fully wound. You can purchase this timepiece for around 32,000 euros on Chrono24.

Tradition Since 1860

The history of Panerai began in 1860, when Giovanni Panerai opened a small watchmaking workshop and school in Florence, Italy. However, because all original documents from this time were destroyed in a flood in 1966, it's difficult to reconstruct the company's exact history. What is known for sure, however, is that the company's sign bore the words Orologeria Svizzera (Swiss watchmaking) at the beginning of the 20th century.
Initially, the company focused on importing and selling Swiss watches from companies such as Jaeger-LeCoultre, Ulysse Nardin, Vacheron Constantin, and Rolex. In order to keep import taxes as low as possible, the watches were delivered as individual pieces. Once the components reached the workshop, they were reassembled and adjusted by professionals who had trained at Panerai's watchmaking school. The brand's customers included prominent, rich Florentines as well as the Italian royal family.

Working Together with the Italian Marines

The Italian military has belonged to Panerai's clientele since 1910, and initially, they delivered pocket chronographs. Between 1910 and 1914, Panerai worked on developing fluorescent devices together with Lieutenant Carlo Ronconi. Since the new luminous material was radium-based, it also glowed in the dark. The term Radiomir first appeared in 1916 on a French registered patent. The word is a combination of the Italian words radio (radium) and mira (sight). In the years following, Panerai delivered compasses, barometers, bathometers, underwater lamps, and other instruments to the Italian military.
Over the course of the 1940s, Panerai developed an unmistakable mark of their brand that remains iconic today: the half-moon crown-protecting bridge. This distinctive type of crown protection is still featured on today's Luminor models. The luminous material Luminor, made from tritium, was brand new at the end of the 1940s and replaced the radioactive material Radiomir.

Panerai's Success

Large and distinctive timepieces define the luxury watch manufacturer Panerai. Consistent designs and their crown-protecting bridge create a steadfast image that every watch enthusiast recognizes at first glance. The watches impress with their functionality and easy-to-read dials. They were inspired by the demands of the military and more recently, action stars such as Sylvester Stallone and Arnold Schwarzenegger have helped the watches achieve cult status. The company received new financial resources after joining the Richemont Group in 1997. Thanks to these funds, doors were opened to new marketing and technological development possibilities that led to Panerai's first in-house calibers. Today, the Radiomir and Luminor models are no longer pure military watches: They're beloved by city dwellers, creative minds, star cooks, and managers of all kinds.

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