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Popular Models

  • Chopard Mille Miglia

    Chopard

    Mille Miglia

    from 1 450 €
  • Chopard Happy Sport

    Chopard

    Happy Sport

    from 1 435 €
  • Chopard Imperiale

    Chopard

    Imperiale

    from 2 272 €
  • Chopard Happy Diamonds

    Chopard

    Happy Diamonds

    from 1 630 €
  • Chopard Classic

    Chopard

    Classic

    from 1 076 €
  • Chopard Ice Cube

    Chopard

    Ice Cube

    from 1 715 €
  • Chopard La Strada

    Chopard

    La Strada

    from 1 250 €
  • Chopard St. Moritz

    Chopard

    St. Moritz

    from 1 100 €
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Chopard White gold 29mm Quartz pre-owned
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Chopard Fully Loaded
80 694 
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507
UK
Chopard Steel 36mm Automatic 278559-3006 new
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Chopard 278559-3006 HAPPY SPORT
11 369 
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19
HK
Chopard Gold/Steel 30mm Automatic 278573-6013 new
TOP
Chopard Happy Sport 30mm Automatic 278573-6013
4 550 
Verified Dealer
54
IT
Chopard Rose gold 43mm Manual winding 161926-5001
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Chopard 161926-5001 L.U.C Quattro - 9 Day Power Reserve
17 126 
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141
UK
Chopard Gold/Steel 36mm Quartz 278582-6006 new
TOP
Chopard Happy Sport 36mm 278582-6006
7 600 
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54
IT
Chopard Steel 41.5mm Automatic 8511 pre-owned
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Chopard 1000 Miglia Chronograph Automatik Herrenuhr Limitiert...
2 760 
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2494
DE
Chopard Steel 36mm Quartz 388532-3003 new
Chopard Imperiale 36 мм 388532-3003
11 194 
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RU
Chopard Steel 34mm Manual winding 5221 pre-owned
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Chopard Classic Dress-weddings watch Men's Vintage
1 350 
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Verified Dealer
626
NL
Chopard Gold/Steel 34mm Quartz 128473 pre-owned
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Chopard Two O Ten Stahl/Rosegold 18Karat
3 100 
Verified Dealer
1127
DE
Chopard Rose gold 42mm Automatic 161937-5001 new
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Chopard L.U.C 1937 Classic
12 719 
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2975
DE
Chopard Titanium 43mm Automatic 168992-9001 new
TOP
Chopard Grand Prix de Monaco Historique 168992-9001
6 060 
Verified Dealer
41
ES
Chopard Silver 33mm Manual winding H6029 pre-owned Finland, Imatra
Chopard L.U.C. Louis Ulysse Chopard, antique, rare good conditioi
795 
Verified Dealer
1272
FI
Chopard Yellow gold 39.5mm Automatic 16/1902 pre-owned
TOP
Chopard L.U.C. XP 18KA Yellow Gold
4 000 
Free shipping
Verified Dealer
206
RO
Chopard Gold/Steel 30mm Automatic 278573-6011 new
TOP
Chopard Happy Sport 30mm Automatic 278573-6011
5 250 
Verified Dealer
54
IT
Chopard White gold 39.5mm Manual winding 1903 pre-owned
TOP
Chopard L.u.c. Mark II 18k Weissgold Herrenuhr Ref. 1903 Gold
7 860 
Verified Dealer
2494
DE
Chopard Rose gold 44mm Automatic 161268-5010 new
Chopard Mille Miglia 161268-5010 NEW 2020 YEAR
14 658 
Free shipping
Verified Dealer
39
US
Chopard Yellow gold 27mm Quartz 5221 pre-owned
TOP
Chopard Tank 18K Solid Gold dress watch - 5221
1 650 
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Verified Dealer
626
NL
Chopard White gold 40mm Manual winding 16/3449 pre-owned
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Chopard Lady "Your Hour" Handaufzug
2 850 
Verified Dealer
1127
DE
Chopard Rose gold 28mm Quartz 384238-5003 new
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Chopard Imperiale 28 mm
12 219 
Verified Dealer
2975
DE
Chopard Steel 42mm Automatic 168589-3004 new
Chopard Mille Miglia USA Limited Edition
4 398 
Verified Dealer
7
US
Chopard Steel 42mm Quartz 158518-3001 pre-owned
Chopard Grand Prix de Monaco Historique
2 596 
Free shipping
Verified Dealer
66
JP
Chopard Steel 36mm Quartz 278578-3002 new
Chopard Happy Sport
5 000 
Verified Dealer
6
HK
Chopard Gold/Steel 36mm Quartz 278488-9001 pre-owned
Chopard Happy Sport Medium 36 steel / gold 2017 B+P NEW...
6 750 
Verified Dealer
815
NL
Chopard Steel 27.5mm Quartz 8325 pre-owned
TOP
Chopard Happy Sport Lady Edelstahl Datum Diamanten Damenuhr...
2 360 
Verified Dealer
2494
DE
Chopard Titanium 44.5mm Automatic 168570-9001 new
Chopard Grand Prix de Monaco Historique 168570-9001 NEW 2020
6 525 
Free shipping
Verified Dealer
39
US
Chopard Steel 32mm Quartz 278324/3004 pre-owned
TOP
Chopard Happy Sport Diamond Famous Chronograph 32mm - 278324
4 350 
Free shipping
Verified Dealer
626
NL
Chopard Steel 44mm Automatic 168995 pre-owned
Chopard Mille Miglia GT XL Chronograph
6 150 
Verified Dealer
22
DE
Chopard 28mm Quartz 388541-6001 new
TOP
Chopard Imperiale 28 mm
3 349 
Verified Dealer
2975
DE
Chopard Steel 46mm Automatic 168580-3001 new
Chopard Mille Miglia
7 282 
Verified Dealer
7
US
Chopard Rose gold 38mm Automatic 161289-5001 new
Chopard Classic Automatic
5 700 
Verified Dealer
8
IT
Chopard Rose gold 44mm Automatic 161292-5001 new
Chopard Mille Miglia
13 900 
Verified Dealer
6
HK
Chopard Steel 36mm Automatic 278559-3001 new
Chopard 278559-3001 Happy Sport 36mm Silver Roman Dial Steel
5 171 
Free shipping
Verified Dealer
55
HK
Chopard 24.5mm Manual winding 40366 pre-owned
TOP
Chopard Happy Diamonds 18k (0,750) Gold Handaufzug Damenuhr...
1 630 
Verified Dealer
2494
DE
Chopard Rose gold Automatic 161294-5001 new
Chopard Grand Prix de Monaco Historique 161294-5001 NEW 2020 YEAR
13 051 
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39
US
Chopard Steel 39mm Automatic 168588-3001 pre-owned
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Chopard Classic Racing Mill Automatic Chronograph Miglia - 16858
2 850 
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Verified Dealer
626
NL
Chopard Rose gold 43mm Automatic 161927-5001 new
Chopard L.U.C. Lunar One Rosegold
28 500 
Verified Dealer
22
DE
Chopard 30mm Quartz 278509-6002 new
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Chopard Happy Sport Mini Watch
4 599 
Verified Dealer
2975
DE
Chopard Steel 43mm Automatic 168566-3001 new
Chopard Mille Miglia
4 445 
Verified Dealer
7
US
Chopard White gold 40mm Automatic 161934-3001 pre-owned
Chopard L.U.C Lunar Twin White Gold perfect condition fully...
9 999 
Verified Dealer
450
DE
Chopard Steel 43mm Automatic 168561-3001 new
Chopard L.U.C
14 000 
Verified Dealer
6
HK
Chopard Steel 42mm Automatic 168558-3001 new
Chopard 168558-3001 L.U.C 1937 Classic Silver Roman Dial Steel
5 816 
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Verified Dealer
55
HK
Chopard Steel 24mm Quartz 8516 pre-owned
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Chopard Happy Sport Edelstahl Damenuhr Diamanten Ref. 8516
1 860 
Verified Dealer
2494
DE
Chopard Steel 45mm Automatic 168523-3001 pre-owned
Chopard Superfast
4 006 
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Verified Dealer
507
UK
Chopard Gold/Steel 36mm Quartz 388532-6002 pre-owned
TOP
Chopard Imperiale Gold/Steel - 388532
4 350 
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Verified Dealer
626
NL
Chopard Steel Quartz 27/8892-23 pre-owned
Chopard Happy Sport
1 794 
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Verified Dealer
66
JP
Chopard Steel 36mm Quartz 278477-3002 new
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Chopard Happy Sports 36 mm Quarz
6 189 
Verified Dealer
2975
DE
Chopard Rose gold 40mm Automatic 384241-5004 pre-owned
Chopard Imperiale 18K Rose Gold 31 Diamond Bezel
26 481 
Verified Dealer
7
US
Chopard Steel 28mm Quartz 388541-3002 pre-owned
Chopard Imperiale
2 900 
Verified Dealer
8
IT
Chopard Titanium 43mm Automatic 168566-3007 new
Chopard Mille Miglia
5 500 
Verified Dealer
6
HK
Chopard Rose gold 36mm Manual winding 163154-5201 new
Chopard 163154-5201 Classic 36mm White Roman Dial Pink Gold
3 837 
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55
HK
Chopard Steel 36mm Automatic 8933 pre-owned
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Chopard Mille Miglia Chronograph Automatik Stahl Damenuhr Ref....
1 980 
Verified Dealer
2494
DE
Chopard 87mm Quartz 95020-0093 new
Chopard Mille Miglia Table Clock 95020-0093
1 103 
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Verified Dealer
507
UK
Chopard Steel 42mm Quartz 278551-3003 pre-owned
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Chopard Happy Sport Ceramic Bezel Floating Diamonds - 278551
3 150 
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Verified Dealer
626
NL
Chopard Steel 44mm Automatic 168995-3002 pre-owned
Chopard Mille Miglia
4 019 
Verified Dealer
84
US
Chopard Rose gold 29mm Automatic 384319-5003 new
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Chopard Imperiale 29 mm Automatic
12 879 
Verified Dealer
2975
DE
Chopard Steel 42.5mm Automatic 168550-3004 new
Chopard Mille Miglia Zagato Automatic Silver Dial
5 013 
Verified Dealer
7
US
Chopard Yellow gold 24mm Quartz 25/5156 pre-owned
Chopard St.Moritz Gelbgold
4 900 
Verified Dealer
22
DE
Chopard Rose gold 42mm Quartz 283583-5003 new
Chopard Happy Sport Chronograph
17 000 
Verified Dealer
6
HK
Chopard Steel 30mm Automatic 278573-3001 new
Chopard 278573-3001 Happy Sport 30mm Silver Dial 5 Floating...
4 339 
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Verified Dealer
55
HK
Chopard Steel 44mm Automatic 8513 pre-owned
TOP
Chopard Mille Miglia Gt Xl Chronograph Automatik Herrenuhr...
4 860 
Verified Dealer
2494
DE
Chopard Steel 30mm Quartz 278509-3010
Chopard Happy Sport
7 519 
Verified Dealer
6
US
Chopard Yellow gold 18mm Quartz 12/7435/8 pre-owned
TOP
Chopard Classic 18K Yellow Gold Quartz Elegant Lady's Watch -...
2 250 
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Verified Dealer
626
NL
Chopard 44mm Automatic Ref. 168571-3001 new
TOP
Chopard Mille Miglia Chronograph
4 200 
Private Seller
 
UK
Chopard Steel 36mm Quartz 278492-9004 new
TOP
Chopard Happy Sports 36 mm Quarz
6 449 
Verified Dealer
2975
DE
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Chopard: Swiss Luxury Watches and Jewelry

Chopard's luxury watches combine precise in-house calibers with the beauty of exquisite jewelry. Each diamond-studded gold, platinum, or stainless steel case contains a fantastic movement. Chopard's repertoire even includes grand complications.


5 Reasons to Buy a Chopard Watch

  • COSC-certified in-house calibers in the L.U.C. collection
  • Watches with up to 14 complications
  • High-quality watches with the Geneva seal
  • Happy Diamonds: A dial with moving diamonds
  • The Mille Miglia collection with sporty, retro chronographs

Beautiful Watches with Precise In-House Calibers

Chopard timepieces are the perfect combination of classic watchmaking craftsmanship and high-end jewelry. This storied Swiss manufacturer's watches stand out with their refined in-house calibers, some of which feature complications like a perpetual calendar, minute repeater, or tourbillon. At the same time, Chopard watches blur the line between watch and jewelry. Many of their cases are made of gold or platinum and are ornamented with diamonds.

The women's Happy Sport and Happy Diamonds collections have some especially unique features. The diamonds can't help but attract attention as they dance around the dial. On the other hand, the watches in the Imperiale and La Strada collections are more classically feminine. These timepieces pair as beautifully with evening wear as they do with business attire.

Chopard's men's models are just as elegant, but a bit simpler. The L.U.C collection is especially interesting. It contains everything a watch enthusiast could desire, from simple two-hand watches to a chronometer-certified timepiece with 14 complications.

Then there are the sporty and modern Mille Miglia, Grand Prix de Monaco Historique, and Superfast collections. Most of these watches are classic racing chronographs with designs inspired by the dashboards of both historical and current race cars.


How much do Chopard watches cost?

Model Price (approx.) Features
L.U.C Full Strike 280,000 USD Minute repeater, power reserve display
L.U.C Lunar One 46,000 USD Perpetual calendar, moon phase, day/night indicator
Happy Diamonds Icon 22,500 USD Freely moving diamonds
Happy Sport 36 11,000 USD Freely moving diamonds, date
Mille Miglia 2016 7,600 USD Chronograph, date
Imperiale 36 4,600 USD Date
Mille Miglia GTS Automatic 4,100 USD Date

Detailed Price and Model Information

Chopard shows off every aspect of their watchmaking prowess in the L.U.C collection. These timepieces pay tribute to company founder Louis-Ulysse Chopard and stand out thanks to their classic elegance. Each watch features a manual or automatic in-house caliber, the majority of which are also COSC-certified chronometers. A series of stacked barrels increases their power reserve to 60 hours. Some models go well above and beyond that mark, boasting a staggering 216-hour power reserve.

Chopard divides the L.U.C collection into four subcategories: Élégance, Complications, Grand Complications, and Heritage. The Élégance series contains classic two or three-hand dress watches with conservative yet intricately detailed dials. These dials are available with a sunburst pattern, fine guilloché engraving, diamonds, or a skeletonized finish. The stainless steel, gold, or platinum cases are very flat, making these timepieces particularly comfortable to wear. You can purchase a stainless steel L.U.C Élégance for as little as 6,300 USD. Prices for gold or platinum models range from 12,000 to 22,500 USD. With diamonds, that price climbs to over 39,000 USD.


The L.U.C with Grand and Simple Complications

Watches with sophisticated complications make up Chopard's L.U.C Complications and L.U.C Grand Complications series. Here you'll find timepieces with a world time function, moon phase, chronograph, tourbillon, perpetual calendar, or minute repeater. These in-house movements come with chronometer certification and bear the Geneva seal – a mark of quality reserved only for the best watches made in the Swiss canton of Geneva.

The diverse selection of watches is as varied as their prices. Stainless steel models with simple complications like a second time zone sell for around 7,400 USD and upward. Meanwhile, those with a perpetual calendar or moon phase display demand well over 44,500 USD. At the uppermost end of the price range, you'll find the manufacturer's pièce de résistance. This timepiece boasts 14 complications, including displays for the sunrise and sunset, an orbital moon phase display, a tourbillon, a 24-hour scale, and an equation of time. Such mastery has its price, namely 403,000 USD.

Chopard looked to their early pocket watches for inspiration when designing the L.U.C Heritage series. A railroad minute scale and Roman numerals define these watches. In addition to classic round cases, there are also timepieces with a barrel-shaped case and diamond-studded bezel available. As seen in their sister models, a chronometer-certified in-house caliber ticks away inside every L.U.C Heritage watch. Expect to pay anywhere from 20,000 to 45,000 USD for one of these classic timepieces.


Happy Diamonds: A Dial with Dancing Diamonds

Chopard created a true classic in the early 1990s with their Happy Diamonds collection. Today, it's this Swiss luxury watch manufacturers largest and most popular line. These women's watches come in all shapes and sizes. They are available with automatic or quartz movements and in stainless steel, gold, or as two-tone models. As diverse as this collection may be, its watches all have one thing in common: diamonds . The diamonds that dance around the edge of the dial with each movement of the arm are especially eye-catching.

Each Happy Diamonds watch also functions like a piece of jewelry and is meant to be a fashionable accessory. Two concentric rose or white gold rings form the case. Chopard's goldsmiths even adorn some models with small bows or loops on the outer ring at 6 and 12 o'clock. A cluster of diamonds freely moves between the two case rings. The dial occupies the center of these quartz-powered watches. Depending on the number of diamonds, prices for a Happy Diamonds timepiece sit between 7,100 and 26,000 USD.

The second "Happy" collection is the Happy Sport. As the name implies, these watches have much sportier designs. In addition to rose gold, you'll also find timepieces made of stainless steel or with a two-tone case and bracelet. Regardless of the material, each watch still features the sparkle of multiple diamonds. You can also choose between an automatic or quartz movement. Prices largely depend on the materials, number of diamonds, and movement type. You can purchase a simple stainless steel watch starting at 4,800 USD, while rose gold pieces with a diamond-studded bezel can cost over 20,000 USD.


Imperiale: Women's Dress Watches for Every Occasion

The Imperiale collection is full of women's dress watches. The timepieces are at home in the office as well as on the red carpet. Chopard offers these watches in three sizes – small (28 mm), medium (36 mm), and large (40 mm) – and in a wide array of designs. There's something for everyone: from simple, quartz-powered stainless steel watches to rose gold models with an automatic movement, diamond-encrusted dial, and gemstones on their cases. This collection also contains an abundance of color. For example, timepieces with rubies, emeralds, or amethysts are paired with matching leather straps.

Every watch is priced according to the intricacy of its design. Simple stainless steel models sell for as little as 4,500 USD, and two-tone pieces with diamonds on the bezel demand about 12,500 USD. The white or rose white gold editions with diamonds cost significantly more, with prices ranging from 22,000 to 56,000 USD. You'll have to dig even deeper into your pockets for a completely diamond-covered timepiece. Be sure to have around 140,000 USD on hand for one of these glittering treasures.

The La Strada collection also features classic women's watches. They bear a striking resemblance to the Cartier Tank thanks to their rectangular dials , Roman numerals, and elongated cases. However, Chopard's case is curvier and, therefore, more feminine. This timepiece is available in yellow, white, or rose gold, with or without diamonds. Precise quartz movements provide the La Strada with its exceptional accuracy. You can purchase a less ornate model beginning around 2,800 USD. The addition of diamonds can raise that price to over 15,500 USD.


The Mille Miglia and Friends: Sporty Retro Chronographs

If you're looking for a watch with the charm of a classic race car, Chopard has plenty to offer. The watch manufacturer's Classic Racing collection is broken down into three sub-collections. First, there's the Mille Miglia, which features a design inspired by the dashboards found in classic race cars that participated in the eponymous road race in northern Italy in the 1930s and 40s. Another series dedicated to a classic car race is the Grand Prix de Monaco Historique. The most modern watches belong to the Superfast line, which takes its cues from the Porsche 919.

All three sub-collections contain three-hand watches and chronographs, each powered by a COSC-certified automatic movement inside a stainless steel, rose gold, or titanium case. To top it all off, you can choose from a stainless steel bracelet, leather band, or rubber strap that resembles the treads of a tire.

Regardless of the series, entry-level models have three hands and are made of stainless steel. They sell for between 3,900 and 5,100 USD. Prices for stainless steel chronographs generally start around 5,600 USD. Unsurprisingly, the rose gold versions require a much larger investment of anywhere from 13,000 to 28,000 USD.


The History of Chopard

Chopard's company history began in 1860, when 24-year-old watchmaker Louis-Ulysse Chopard started producing and selling watches under the "L.U.C" name in the small Swiss village of Sonvilier. The brand quickly rose to prominence, adding Tsar Nicholas II and the Swiss Federal Railways to its customer base.

Chopard's son, Paul-Louis Chopard, took over the company after Louis-Ulysse's passing in 1915 and relocated it to Chaux-de-Fonds. The next move followed only a few years later. This time, Chopard set up shop in Geneva so they could meet the criteria for the Geneva seal.

Louis-Ulysse's grandson, Paul-André, inherited the company in 1943. Twenty years later, he was forced to sell the company because none of his sons desired to take on the family business. He ended up accepting a bid from watchmaker and jeweler Karl Scheufele III of Pforzheim, Germany. Prior to the purchase, Scheufele had been selling watches under the "Eszeha" brand and was looking to free himself from his reliance on ébauche movement suppliers.

Since then, Chopard has become one of the world's most successful watch and jewelry companies. The company remains independent and in the hands of the Scheufele family to this day.